NIGHT SERUM RESEARCH STUDY FINDINGS
Key findings from this research study include:
- Improvements were observed across all benefit categories emphasizing the benefits of Nigella Therapy’s Night Serum.
- The biggest improvements were observed with reduction of fine lines, wrinkles, and dark spots – 23% improvement from Month 1 to Month 3.
- Other areas of high improvements include Moisturizing, Even of Skin Tone, and Healthy Glowing Skin.
- The highest rated benefits across the three months highlight the serum’s moisturizing and soothing qualities.
Product Features
The following table outlines the average scores submitted for each criteria. The average is calculated across all participants. Participants rated the product features one time at the beginning of the study on a scale from 1 to 5 with 1 = Not Very Good and 5 = Excellent.
Criteria |
Avg Score (5 point scale) |
Ease of use of product |
3.88 |
Color |
4.65 |
Scent |
4.59 |
Texture |
4.53 |
Viscosity |
4.53 |
Application |
4.65 |
Absorption |
4.59 |
Immediate After Feel |
4.59 |
Observed Product Benefits
The following table outlines the average monthly scores submitted for each criteria. The average is calculated across all participants and across all 4 weeks within each month. Participants rated the benefits weekly on a scale from 1 to 5 with 1 = Not Very Good and 5 = Excellent.
Product Benefits |
Month 1 |
Month 2 |
Month 3 |
Moisturizing |
4.47 |
4.79 |
5.00 |
Softness of skin |
4.64 |
4.84 |
4.82 |
Brightening of dull skin |
3.59 |
4.02 |
3.75 |
Plumping of skin |
3.34 |
3.88 |
3.57 |
Soothe sensitive skin |
3.79 |
4.00 |
3.79 |
Healthy glowing skin |
3.80 |
4.07 |
4.04 |
Reduction of fine lines |
2.84 |
3.69 |
3.50 |
Reduction of wrinkles |
2.58 |
3.42 |
3.18 |
Even skin tone |
3.14 |
3.60 |
3.50 |
Decreased dark spots |
2.59 |
3.16 |
3.18 |